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Technology · Open for opinions

Which segment, outside Big Tech, will lead public cases of corporate AI adoption in Brazil by the end of 2026?

AI adoption is expanding rapidly beyond big tech, with companies like Coca-Cola, Ferrari, and… 20 opinions, 20% Financial Services (banks and fintechs)

  • Financial Services (banks and fintechs) — 20%
  • Food and Beverage (e.g., Coca-Cola, Ambev) — 20%
  • Automotive and Luxury (e.g., Ferrari, automakers) — 20%
  • Retail and e-commerce — 20%
  • Healthcare and Pharmaceutical — 20%

Deadline: December 31, 2026 at 12:00 AM UTC · 20 opinions

Resolution rules

AI adoption is expanding rapidly beyond big tech, with companies like Coca-Cola, Ferrari, and Visa implementing personalized marketing, operations, and AI-based payment systems.

Source: sapo.pt

Frequently asked questions about this event

How is this event resolved?

Resolução: opção com maior número de casos de uso de IA corporativa documentados publicamente por empresas do setor no Brasil entre 21/08/2026 e 31/12/2026, conforme levantamento de veículos de referência (ex.: MIT Technology Review Brasil, Exame, Estadão Tecnologia). Em caso de empate, o mercado resolve como 'Não Resolvido'.

How are points scored?

Points depend on the share of votes your side had when you gave your opinion. Being right earns 100 minus that share. Being wrong costs that share.

Right now Financial Services (banks and fintechs) has 20% of the votes: an opinion on it that turns out right earns about 80 points, a wrong one costs about 20.

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