Technology · Open for opinions
Which company will lead the global digital advertising market by total revenue in fiscal year 2026?
AI is transforming digital advertising, with major platforms competing for market share in a market that surpassed… 81 opinions, 54% Alphabet (Google)
- Alphabet (Google) — 54%
- Meta — 28%
- Amazon — 12%
- Other — 5%
Deadline: March 31, 2027 at 12:00 AM UTC · 81 opinions
Resolution rules
AI is transforming digital advertising, with major platforms competing for market share in a market that surpassed $348 billion in 2026. Alphabet and Meta have historically led in global digital ad revenue.
Source: tek.sapo.pt
Frequently asked questions about this event
How is this event resolved?
Resolução com base nos relatórios financeiros anuais referentes ao ano fiscal de 2026, divulgados pelas próprias empresas. A opção vencedora é aquela cuja receita de publicidade digital for a maior entre as listadas, conforme dados públicos oficiais.
How are points scored?
Points depend on the share of votes your side had when you gave your opinion. Being right earns 100 minus that share. Being wrong costs that share.
Right now Alphabet (Google) has 54% of the votes: an opinion on it that turns out right earns about 46 points, a wrong one costs about 54.